Challenge

In 1993 New Direx began as a single employee office and has since grown to a bi-coastal, service-driven, international freight forwarder with established global partnerships around the world. As the business grew and expanded, they were looking to update their look and feel for customers, potential customers and agent partners around the world including the GOAL network of which they are members.

Solution

New Direx approached Position : Global and we exhaustively worked with them to ensure that each detail of their site matched the look and feel they wanted. Their offices in New York and Los Angeles each are focused on distinctly different activities but offer a seamless product to their customers.


Desktop

A large, single image greets visitors with what New Direx wants to convey to an audience and let them immediately know what their competency is.

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Tablet

With the same functionality as the desktop, a tablet visitor can navigate their way around quickly and easily, optimized for the more rapid browsing experience while retaining the same level of information.

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Mobile

Owing to the lesser screen real estate of a handheld device like a smartphone, we opted to bring side-by-side elements in line to quickly and easily scroll through the content.

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